What You'll Do

You'll work as a Content Producer on the SI EQ team, focusing on content for John Deere

clients. The Content Producer works with the SEO team to plan, implement and manage all

SEO, social media, blog, and reputation management activities for their clients under the

direction of the SEO & Content Manager.

Who You Are

You're a communications professional who has content creation and social media skills that

engage with online audiences. You can create content including blogs, long-form technical

pieces, and social media posts across multiple platforms that target and maximize the reach of

brands. You are a self-starter who enjoys working with other communicators to incorporate SEO

and content strategies.

What We're Looking For

• A strong writer who is comfortable writing anything from a Facebook post to a radio script.
• A content creator who knows how to write for different audiences and platforms and to integrate that messaging on social media, blogs and landing pages.
• Understands creating social initiatives that meet brand objectives along with increasing web traffic, boosting sales, producing a return on investment and/or demonstrating measurable consumer awareness.
• Familiarity with leading social platforms and able to analyze, measure and report on engagement with social and blog programs.
• Able to understand keyword correlations and basic organic search methodology and can convert that research into well-written content on different platforms.
• A professional who uses data to help create content strategies as part of a larger integrated program.
• A good team player and a good listener who takes direction well.
• An organized self-starter with strong time management skills who can multitask and create quality content on a deadline.

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