Job description
Key Responsibility Areas:
- Develop and execute digital campaigns
- Plan and manage online advertising strategy across all social media platforms
- Manage the marketing campaigns across all digital channels, including SEM, SEO, display, Facebook ads, Instagram ads
- Measure and report performance to track campaign results and share relevant insights, content gaps, and opportunities for improvement
- Liaise with and manage digital & creative agency on digital campaigns
- Work with internal stakeholders to create standard digital material
- Stay up to date with digital marketing trends and best practices
Capabilities and Qualifications:
- Degree in Marketing, Digital Marketing, Communications or equivalent
- Certifications in Google Analytics & Adobe Analytics
- SEO / SEM certifications course
- Minimum 2 to 4 years in digital advertising with SEO/SEM campaigns. Candidate should be able to demonstrate successful case studies from past campaigns
- Self-starter, with a great attitude and strong attention to detail
- Familiar with social media marketing and content writing
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