Job Description

Establish and implement the external communications strategy for Carnival Corporation, including communications, PR and event activities and strategies that drive brand awareness of and advocacy for Carnival Corporation and its nine world-class cruise line brands. Produce a range of communications materials, content and events to reach our key external stakeholders and to meet both the long- and short-term reputation management objectives of the business. Work with people at every level and around the world to identify and share good news stories that present the company in a positive light and support the company’s strategic priorities.

ESSENTIAL FUNCTIONS:

• Help define, plan and implement corporate global communications strategy to reach external stakeholders (e.g., media, shareholders, legislators, customers, communities) including master messaging, overall campaigns, strategic comms channels, and ongoing and/or ad hoc projects and programs to achieve strategic communications results.
• Conceive, shape, lead and deliver a range of communication strategies that drive brand awareness of Carnival Corporation and its brands through positive, compelling news coverage and interesting and engaging content.
• Write/produce news releases, feature stories, scripts, web content, social media posts and more to inform, educate, engage and motivate key stakeholder audiences surrounding Carnival Corp’s overall mission and strategic priorities.
• Collaborate with nine cruise line brand internal comms teams to manage a company-wide editorial calendar for external news and to consolidate multi-brand and enterprise-wide communications into corporate storytelling campaigns; leverage best practices across brands and ensure consistency of corporate messaging in all communications externally.
• Cultivate, manage, and maintain journalist and influencer relationships to advocate for the company’s best interest in all news stories; when needed lead on media and blogger briefing sessions, media tours and FAM/press trips including scheduling, producing briefing pack, messaging, and escorting executives/media during all interactions; help drive positive share of voice for Carnival Corp in priority news outlets.
• Provide issues and crisis management support to protect the company’s reputation and license to operate, playing an active role in mitigating negative news coverage and online buzz; maintain corporate-wide crisis comms response plan and materials.
• Set the content strategy and manage all content for CarnivalCorp.com, including writing/producing multimedia content to leverage this channel for more compelling storytelling; set the strategy and manage the supporting social media strategy for Carnival Corp to build website traffic.
• Support content development and consult on/manage design of reports, presentations, web pages, collateral, and other materials (e.g., Sustainability Report, IR materials, trade show collateral, etc.).
• Manage external comms agency partner on projects, timelines, budgets and measurement.

QUALIFICATIONS:

Minimum Education: Associate degree

Preferred Education: master’s degree

Discipline/Major: Communications, Journalism, Marketing or related

Required Years of Experience: 5+

Critical Professional Related Technical/Computer Skills: Microsoft Suite, especially Word, PowerPoint, Excel, Teams & SharePoint; web application interfaces; Canva or other design software/tools.

Other Requirements: News writing and knowledge of AP Style.

Preferred Experience & Type: External comms experience; executive comms experience; media relations experience; program management experience; agency management experience; budget management experience.

Knowledge, Skills & Abilities: Strong writing skills; attention to detail; ability to multitask and perform under pressure; adaptability to changing priorities and workloads; autonomous work style to perform job responsibilities with limited day-to-day oversight; initiative to anticipate company communications needs and judgement to recommend appropriate strategies for addressing them; skilled at consistently producing program results on time and within budget; ability to work effectively with others and on teams.

#LI-LS1

#LI-Hybrid

The range for this role’s base salary is $77,500 - $97,500. Offers to select candidates will be made on a fair and equitable basis, taking into account specific job-related skills and experience.

At Carnival, your total rewards package is much more than your base salary. All non-sales roles participate in an annual cash bonus program, while sales roles have an incentive plan. Management roles are also eligible for an additional vesting equity plan. Plus, Carnival provides comprehensive and innovative benefits to meet your needs, including:

• Health Benefits:
  • Cost-effective medical, dental and vision plans
  • Employee Assistance Program and other mental health resources
  • Additional programs include company paid term life insurance and disability coverage.
• Financial Benefits:
  • 401(k) plan that includes a company match.
  • Employee Stock Purchase plan
• Paid Time Off
  • Holidays – All full-time and part-time with benefits employees receive days off for 7 company-wide holidays, plus an additional floating holiday to be taken at the employee’s discretion.
  • Vacation Time – All full-time employees at the manager and below level start with 14 days/year; director and above level start with 19 days/year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 84 hours/year. All employees gain additional vacation time with further tenure.
  • Sick Time – All full-time employees receive 80 hours of sick time each year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 60 hours each year.
• Other Benefits
  • Complementary stand-by cruises, employee discounts on confirmed cruises, plus special rates for family and friends.
  • Personal and professional learning and development resources including tuition reimbursement.
  • On-site preschool program, wellness center, and health clinic at our Miami campus.
  
  

About Us